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Langfristige Personal-
vermittlung für die TDK.

Als Teil der TDK-Gruppe, mit weltweit 100.000 Mitarbeitenden an 20 Standorten, gehört die TDK Sensors AG & Co. KG zu den führenden Playern ihrer Branche. Das Unternehmen entwickelt, fertigt und vermarktet Drucksensoren für Anwendungen in der Automobil- und Industrie-Elektronik, der Konsumer-Elektronik sowie im Bereich der erneuerbaren Energieerzeugung und Medizintechnik.

Die Herausforderung

Die Vakanz als solche und deren Anforderungen können wir getrost als Herausforderung bezeichnen. Wir suchten für die TDK eine Person für die Produktionsleitung, die ganz unterschiedliche fachliche und menschliche Voraussetzungen erfüllen musste. Eine akademische Ausbildung und Praxiserfahrung im Produktionsumfeld war das eine, die soziale Kompetenz, um mit Mitarbeitenden und vorgesetzten Personen zu harmonieren, das andere. Eine knifflige Aufgabe.

Das Ziel

Die richtige Person, mit den richtigen Kompetenzen finden – so schnell, wie möglich. Und damit das Vertrauen bestätigen, das die TDK uns schon bei vergangenen Projekten entgegengebracht hat. Das war unser Ziel. Dazu mussten wir den Schleier der Lebensläufe bei den vielen Kandidat:innen lüften und auf die spezialisierte Eignung der jeweiligen Personen in den Interviews achten.

Das Ergebnis?

Findest du jeweils in unseren Schritten 1-5. Klick dich durch!

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Ergebnis

Ausführliches Briefing mit den richtigen Ansprechpartner:innen.

Nach Erhalt des Besetzungsauftrages, führten wir ein ausführliches, digitales Briefing mit dem Fachvorgesetzten und der HR-Teamleiterin durch. Dabei haben wir den Recruitingprozess festgelegt und eine Persona definiert, die als klarer Fixpunkt für die Suche nach der geeigneten Person diente.
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Gerade für leitende Positionen ist eine Bestimmung der Fähigkeiten und Kompetenzen wichtig, um dich bei der Suche stets orientieren zu können.

Das Ergebnis

1 Personadefintion ausgearbeitet.

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Strategieausarbeitung für zielgerichtete Maßnahmen.

Auf Basis der aus dem Briefing hervorgegangenen Persona, haben wir eine maßgeschneiderte Recruiting Strategie definiert. In dem Kontext formulierten wir das Stellenangebot so, dass es die richtigen Personen anspricht. Auch für unsere Active Sourcing Maßnahmen erstellten wir ein Script, das auf die Zielgruppe zugeschnitten war.
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Dass eine Ansprache von der Stange funktioniert wird immer unwahrscheinlicher, je spezialisierter die Position ist, für die du suchst. Mach es einzigartig!

Das Ergebnis

1 passende Strategie für alle Kanäle erstellt.

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Zielgerichtete Steuerung des Contents.

Nach dem wir Strategie und Content in trockenen Tüchern hatten, ging es jetzt darum, die Stellenangebote, die Anzeigen und das Active Sourcing perfekt zu orchestrieren. Stellenangebote platzierten wir bei Xing Professional, Indeed Premium und weitere mit unserem BMS verknüpften Kanäle, Anzeigen steuerten wir über Meta aus und das Active Sourcing realisierten wir über Onlyfy by Xing.
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Versuche Streuverluste zu minimieren, indem du die Kanäle zielgerichtet auswählst und den Content bewusst ausspielst.

Das Ergebnis

43 Kandidat:innen kontaktiert.

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Mago - 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Gute und regelmäßige Kommunikation.

Das „Prinzip Hoffnung“ liegt uns fern. Durch regelmäßige Performance-Analysen über Google Analytics und das Dashboard des Talentmanagers von Onlyfy by Xing, waren wir stets im Bilde darüber, wie wirksam unsere Maßnahmen waren. Und konnten optimieren, wo es nötig war.
Sechsfuenftel Pfei drei red
Daten sind pures Gold, um deine Maßnahmen zu deuten und wirkungsvoller zu gestalten.

Das Ergebnis

Wöchentliche Analysen der Performance-Aktivitäten.

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Das richtige Bewerbermanagement für alle Kandidat:innen.

Zu unseren Aufgaben gehörte nicht nur die enge Zusammenarbeit mit der TDK, sondern auch mit den Bewerber:innen. Neben dem Screening der eingegangenen Bewerbungen und der Vorqualifizierung anhand von ausführlichen Interviews, begleiteten wir die geeigneten Kandidat:innen durch den gesamten Bewerbungsprozess. Dadurch profitierten beide Seiten von maximaler Transparenz und Sicherheit. Eine gute Basis, um zueinander zu finden.
Sechsfuenftel Pfei drei red
Eine Vorqualifizierung spart immens viel Zeit für die Personen in deinem Unternehmen, die die Kandidat:innen kennenlernen und die Entscheidung treffen müssen.

Das Ergebnis

12 Kandidat:innen vorqualifiziert, sechs vorgestellt und Vakanz erfolgreich besetzt.

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Die sechsfünftel-Methode:

Fünf Schritte, die alles verändern.

Wie sieht eigentlich der perfekte Recruitingprozess aus? Die Antwort: immer anders! Dennoch ist es unser Ziel genau diesen mit und für unsere Partner zu erreichen. Wir schaffen das anhand fünf zusammenhängender Schritte, die wir auf die Gegebenheiten in deinem Unternehmen anpassen. Jeden dieser fünf Schritte schneidern wir dir und deiner Zielgruppe auf den Leib.

Damit dir dein neuer Recruitingprozess passt, wie ein Maßanzug.

Du willst eine ähnliche Erfolgsgeschichte?

Dann sollten wir miteinander reden!

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Dr. Max Hermann

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