Die mittelständisch geprägte EGV AG ist ein Lebensmittel-Vollsortimenter mit hoher Frische-Kompetenz. Das Unternehmen beliefert Profi-Küchen der Gemeinschaftsverpflegung, die Gastronomie, die Hotellerie und den Großhandel zuverlässig und schnell.
Als Logistik-Unternehmen hat die Suche nach motivierten Berufskraftfahrern für die EGV höchste Priorität. Nur, wenn die Basis stimmt, kann die EGV die Waren mit der versprochenen Frischekompetenz zum Empfänger liefern. Leider war der Bewerbungseingang an machen Standorten nahe dem Gefrierpunkt. Und diejenigen Bewerber:innen, die Interesse an der EGV zeigten, waren schlicht die falschen.
Einfach zusammengefasst: passende Bewerber:innen und davon mehr. Dazu wollten wir die Arbeitgebermarke der EGV sichtbar machen. Mit Stellenangeboten, die die richtigen Menschen mit den richtigen Argumenten ansprechen. Und mit mehr qualitativer Reichweite durch die zielgerichtete Ausspielung von Anzeigen in den zielgruppennahen digitalen Kanälen.
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Die sechsfünftel-Methode:
Wie sieht eigentlich der perfekte Recruitingprozess aus? Die Antwort: immer anders! Dennoch ist es unser Ziel genau diesen mit und für unsere Partner zu erreichen. Wir schaffen das anhand fünf zusammenhängender Schritte, die wir auf die Gegebenheiten in deinem Unternehmen anpassen. Jeden dieser fünf Schritte schneidern wir dir und deiner Zielgruppe auf den Leib.
Damit dir dein neuer Recruitingprozess passt, wie ein Maßanzug.
Dann sollten wir miteinander reden!
